We’re a social bunch

Let's talk Business

Digital deconstructed - How shipping can embrace digital communications

Posted 03.11.2022
Back to news

Being a follower, rather than charting the course for others, has its advantages. As the shipping sector explores how best to embrace digital communication and marketing, there are huge benefits in following a well-trodden path to get this transition right first time.

What lessons can we learn from other global industries when it comes to embracing digital marketing and communications?

On 3 November 2022, BLUE hosted a virtual panel discussion on how digital marketing tactics, such as social media and SEO, should be used in the shipping markets to develop deeper connections with stakeholders, increase awareness of industry issues to the masses, and gain competitive advantage both commercially and reputationally.

We discussed the following with our panel of industry leaders and digital marketing experts:



Katie Dean

More news

Rhetoric Versus Reality: Can We Handle the Truth? - LISW 2023
Posted 18.09.2023
Career Snapshots - Sam Jackson
Posted 01.09.2023
BLUE LISW Event Shipping and Decarbonisation: An Inconvenient Truth?
Posted 29.08.2023

Let’s talk

Get in touch

Cookie consent

Please choose which cookies you want to consent to.