As well as taking a leading role in driving the strategic development and growth of BLUE, Amie has overall responsibility for building, managing and protecting the reputation of her clients. She defines and implements the strategic direction of multiple communications programmes, working in close partnership with organisations, empowering them to build truly sustainable brands in line with the rapid transition of the marine and energy sectors.
With 20 years of corporate and B2B communications experience, Amie has managed international campaigns across diverse industries, with the past 13 years wholly focused on marine and energy. This has enabled her to develop in-depth understanding of the issues and challenges that drive these marketplaces, as well as an influential network of stakeholder contacts.
Before joining BLUE at the beginning of 2009, Amie worked at brand consultancy Propaganda developing and delivering strategic communications programmes for clients including Clipper Logistics Group, Cert Octavian, Christian Salvesen, Shell Marine Products and Shell Services. She started her career at Citigate Dewe Rogerson.