BLUE is pleased to announce its success in a competitive tender to deliver PR and Communications services to Cobham SATCOM, a market leading provider of radio and satellite communications solutions for the maritime and land sectors. Cobham is BLUE’s second satellite communications client and joins our roster alongside leading global-managed data-service provider SES Networks.
Cobham has appointed BLUE to build its strong brand and reputation through a series of thought leadership campaigns across its key segments of land mobile, energy and maritime. The brief also includes media planning and buying across traditional and digital communications channels, including social media. Initial areas of focus for BLUE’s work will include cybersecurity, alignment of the SAILOR and Sea Tel brands with Cobham’s corporate brand, and a campaign to promote the business’ lifesaving network agnostic push-to-talk (PTT) solutions, accessed via L-Band satellites.
“Connectivity has an immense power to transform the future of all global industries, including marine and energy, and we’re only just scratching the surface in terms of understanding its potential benefits,” said Alisdair Pettigrew, Managing Director of BLUE. “The technologies developed by Cobham are critical in enabling our niche industries to connect with the latest technologies available and to future proofing their digital investments. Cobham shares our desire to foster long term partnerships, and we look forward to supporting the team as they strive to meet their purpose of supporting customers in bridging the digital divide.”